McGrath Projects provides the leadership that turns strategy into reality. A business strategy needs a clear execution plan that focuses on which business capabilities need changing and how they impact performance. We break the strategy into achievable components and sequence them in a manner that allows for cross-functional communication between internal teams, vendors, and stakeholders.
Efficient and effective execution of a strategic plan requires commitment to the plan, alignment of goals to strategy, the proper tools, the right team, efficient communication, and effective risk management. Defining the framework for success and having the skills to lead, manage, and train extended teams is the heart of strategic execution. We work with executive leadership to guide you through challenges and opportunities and transform plans into reality.
McGrath Project enables self-sufficient transformations, establishing and managing the processes necessary to achieve successful outcomes. We lead teams and leave clients with the knowledge, tools and team to succeed in the future.
In the Strategic Assessment phase, we work with executive leadership to create or review and assess the strategy to make sure it aligns with the company’s long-term business goals and works in concert with other planned initiatives. We define the parameters necessary to make the project achievable or to break it down into achievable units and create a plan to enable us to manage resources and assess progress. McGrath Projects brings years of experience in developing strategies across a variety of industries and deep knowledge of user experience, design, and technology to the table.
Strategic Execution is about managing people and motivating them. You need to consider the team of people working in your company and the skills they possess. McGrath Projects considers your customers, employees, business owners, and executives, and determines how they fit into the strategy. We train teams in all aspects of design and delivery and work with them to develop their management abilities. Our goal is to make you self-sufficient and not dependant on consulting services when the project is complete.
Identifying the tools that your team needs to implement the strategy helps ensure preparedness. We look at your system and determine what the right tool for the job is, and how to utilize the tools we have, or we review and vet new tools and applications that may be necessary for the project. We look for tools and solutions that are scalable and adaptable with future developments in mind
Good communication helps to ensure alignment. McGrath Projects creates systems that provide managers and employees with the information they require to properly meet expectations. Strategic execution establishes clear goals across teams that result in clarity on priorities and responsibilities, fostering improved collaboration.
Managing risks during strategic execution is crucial for achieving goals and objectives.To mitigate risks, it is important to establish clear alignment on who is working on which strategic objective, as well as what each of those objectives are. Additionally, it is important to use a goal-setting methodology to ensure that the entire organization has adopted a consistent approach to goal-setting.
User Experience is alway a key priority, but it needs to be thought about within the context of a broader Customer Experience strategy that is in alignment with the brand and includes both digital and offline channels.
A value-driven, user-centered design approach is essential for solutions that interface with customers, and it is important to strike a balance between intuition-driven and evidence-based design to improve usability.
A well orchestrated customer experience is created by leveraging cross-channel, multi-device strategies that makes the whole greater than the sum of the parts.
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